William T. Robinson, Ph.D.
Affiliations: | Krannert School of Management | Purdue University, West Lafayette, IN, United States |
Area:
market entry, product innovationGoogle:
"William Robinson"Children
Sign in to add trainee| Sungwook Min | grad student | 2001 | Purdue (Chemistry Tree) |
| Ralitza Nikolaeva | grad student | 2002 | Purdue (Chemistry Tree) |
| Ian C. Sinapuelas | grad student | 2007 | Purdue (Chemistry Tree) |
| Donglei Qiu | grad student | 2008 | Purdue (Chemistry Tree) |
| Yun K. Oh | grad student | 2011 | Purdue (Chemistry Tree) |
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Publications
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| Sinapuelas ICS, Robinson WT. (2012) Do me-too brands price lower than the feature pioneer? Journal of Product and Brand Management. 21: 350-358 |
| Nikolaeva R, Kalwani MU, Robinson WT, et al. (2009) Survival determinants for online retailers Review of Marketing Science. 7 |