Mi-Young Oh, Ph.D.
Affiliations: | 2001 | Southern Illinois University at Carbondale, Carbondale, IL |
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Sign in to add mentorJyotika Ramaprasad | grad student | 2001 | SIU Carbondale | |
(South Korean attitudes towards foreign subsidiaries of multinational corporations (MNCs): The influence of corporate image and country of origin image, and the presence of halo effect.) |
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Oh M, Ramaprasad J. (2003) Influence of Corporate Image and Country of Origin Image on South Korean Attitudes towards and Beliefs about Foreign Subsidiaries Journal of Asian Pacific Communication. 13: 95-117 |