Sun-Jae Doh

Affiliations: 
Chung-Ang University, Seoul, South Korea 
Area:
Online Community & WOM
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"Sun-Jae Doh"
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Publications

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Doh SJ, Hwang JS. (2009) How consumers evaluate eWOM (electronic word-of-mouth) messages. Cyberpsychology & Behavior : the Impact of the Internet, Multimedia and Virtual Reality On Behavior and Society. 12: 193-7
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