Emre Ulusoy, Ph.D.
Affiliations: | 2013 | Business | The University of Texas - Pan American |
Area:
Marketing Business Administration, Social Structure and DevelopmentGoogle:
"Emre Ulusoy"Parents
Sign in to add mentor| Fuat A. Firat | grad student | 2013 | The University of Texas - Pan American | |
| (Toward understanding the subcultural mosaic: Fragmentation of the culture and the symbiotic interplay of the market and subcultures.) | ||||
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Publications
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| Ulusoy E, Fırat FA. (2018) Toward a theory of subcultural mosaic: Fragmentation into and within subcultures: Journal of Consumer Culture. 18: 1469540516668225 |
| Bateman PJ, Ulusoy E, Keillor BD. (2017) Managing quality and customer trust in the e-retailing servicescape International Journal of Electronic Marketing and Retailing. 8: 232-257 |
| Batat W, Peter PC, Vicdan H, et al. (2017) Alternative food consumption (AFC): idiocentric and allocentric factors of influence among low socio-economic status (SES) consumers Journal of Marketing Management. 33: 580-601 |
| Batat W, Manna V, Ulusoy E, et al. (2016) New paths in researching “alternative” consumption and well-being in marketing: alternative food consumption / Alternative food consumption: What is “alternative”? / Rethinking “literacy” in the adoption of AFC / Social class dynamics in AFC: Marketing Theory. 16: 1470593116649793 |
| Ulusoy E, Barretta PG. (2016) How green are you, really? Consumers’ skepticism toward brands with green claims Journal of Global Responsibility. 7: 72-83 |
| Ulusoy E. (2016) Subcultural escapades via music consumption: Identity transformations and extraordinary experiences in Dionysian music subcultures Journal of Business Research. 69: 244-254 |