Lydia Hanks, Ph.D.

Affiliations: 
2012 Hospitality Management Pennsylvania State University, State College, PA, United States 
Area:
Marketing Business Administration, Management Business Administration
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"Lydia Hanks"

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Anna S. Mattila grad student 2012 Penn State
 (The impact of purchase type, pre-purchase mood, and gender on levels of consumer guilt in an impulse purchase context.)
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Publications

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Mody M, Hanks L. (2020) Consumption Authenticity in the Accommodations Industry: The Keys to Brand Love and Brand Loyalty for Hotels and Airbnb: Journal of Travel Research. 59: 173-189
Line ND, Hanks L. (2020) A holistic model of the servicescape in fast casual dining International Journal of Contemporary Hospitality Management. 32: 288-306
Mody MA, Lu L, Hanks L. (2020) “It’s not worth the effort”! Examining service recovery in Airbnb and other homesharing platforms International Journal of Contemporary Hospitality Management. 32: 2991-3014
Hanks L, Zhang L, McGinley S. (2020) The impact of temporal distance and need for status on employee evaluations of Corporate Social Responsibility campaigns International Journal of Hospitality & Tourism Administration. 21: 188-204
Dogru T, Mody M, Line N, et al. (2020) Investigating the whole picture: Comparing the effects of Airbnb supply and hotel supply on hotel performance across the United States Tourism Management. 79: 104094
Dogru T, Hanks L, Mody M, et al. (2020) The effects of Airbnb on hotel performance: Evidence from cities beyond the United States Tourism Management. 79: 104090
Hanks L, Zhang L, Line N. (2020) Perceived similarity in third places: Understanding the effect of place attachment International Journal of Hospitality Management. 86: 102455
Dogru T, Hanks L, Ozdemir O, et al. (2020) Does Airbnb have a homogenous impact? Examining Airbnb’s effect on hotels with different organizational structures International Journal of Hospitality Management. 86: 102451
Zhang L, Hanks L, Line N. (2019) The Joint Effect of Power, Relationship Type, and Corporate Social Responsibility Type on Customers’ Intent to Donate: Journal of Hospitality & Tourism Research. 43: 374-394
Line ND, Hanks L. (2019) The Social Servicescape: A Multidimensional Operationalization: Journal of Hospitality & Tourism Research. 43: 167-187
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