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Peter S. Fader

Affiliations: 
University of Pennsylvania, Philadelphia, PA, United States 
Area:
Marketing Business Administration, Statistics
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Wendy W. Moe grad student 2000 Penn
Young-Hoon Park grad student 2002 Penn
Michael Braun grad student 2006 Penn
George A. Knox grad student 2006 Penn
David A. Schweidel grad student 2006 Penn
Vibhanshu Abhishek grad student 2012 Penn

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Publications

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Xu JJ, Fader PS, Veeraraghavan SK. (2019) Designing and Evaluating Dynamic Pricing Policies for Major League Baseball Tickets Manufacturing & Service Operations Management. 21: 121-138
Fader PS, Hardie BGS, McCarthy D, et al. (2019) Exploring the Equivalence of Two Common Mixture Models for Duration Data The American Statistician. 73: 288-295
Fader PS, Hardie BGS, Liu Y, et al. (2019) Erratum to ‘“How to Project Customer Retention” Revisited: The Role of Duration Dependence’ [Journal of Interactive Marketing 43 (2018) 1–16] Journal of Interactive Marketing. 47: 198
McCarthy DM, Fader PS. (2018) Customer-Based Corporate Valuation for Publicly Traded Non-Contractual Firms Journal of Marketing Research. 55: 617-635
Fader PS, Hardie BGS, Liu Y, et al. (2018) 'How to Project Customer Retention' Revisited: The Role of Duration Dependence Journal of Interactive Marketing. 43: 1-16
Schwartz EM, Bradlow ET, Fader PS. (2017) Customer Acquisition via Display Advertising Using Multi-Armed Bandit Experiments Marketing Science. 36: 500-522
McCarthy DM, Fader PS, Hardie BGS. (2017) Valuing Subscription-Based Businesses Using Publicly Disclosed Customer Data Journal of Marketing. 81: 17-35
Tereyağoğlu N, Fader PS, Veeraraghavan SK. (2017) Multi-Attribute Loss Aversion and Reference Dependence: Evidence from the Performing Arts Industry Management Science. 64: 421-436
Gopalakrishnan A, Bradlow ET, Fader PS. (2017) A Cross-Cohort Changepoint Model for Customer-Base Analysis Marketing Science. 36: 195-213
Tereyagoglu N, Fader PS, Veeraraghavan SK. (2017) Pricing Theater Seats: The Value of Price Commitment and Monotone Discounting Production and Operations Management. 26: 1056-1075
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