Patricia A. Stout

Affiliations: 
Advertising University of Texas at Austin, Austin, Texas, U.S.A. 
Area:
Mass Communications, General
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Publications

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Manika D, Stout PA, Golden LL, et al. (2018) How does objective and subjective human papillomavirus knowledge affect information-seeking intentions and source preferences? Health Marketing Quarterly. 34: 247-267
Marmor-Lavie G, Stout PA. (2016) Consumers’ Insights About Spirituality in Advertising Journal of Media and Religion. 15: 169-185
Ball JG, Manika D, Stout P. (2016) Causes and consequences of trust in direct-to-consumer prescription drug advertising International Journal of Advertising. 35: 216-247
Ball JG, Manika D, Stout PA. (2015) The Moderating Role of Age in Responses to Direct-to-Consumer Prescription Drug Advertising. Journal of Health Communication. 1-21
Mackert M, Donovan EE, Mabry A, et al. (2014) Stigma and health literacy: an agenda for advancing research and practice. American Journal of Health Behavior. 38: 690-8
Ball JG, Manika D, Stout P. (2011) Consumers young and old: segmenting the target markets for direct-to-consumer prescription drug advertising. Health Marketing Quarterly. 28: 337-53
Kim H, Stout PA. (2010) The effects of interactivity on information processing and attitude change: implications for mental health stigma. Health Communication. 25: 142-54
Marmor-Lavie G, Stout PA, Lee W. (2009) Spirituality in Advertising: A New Theoretical Approach Journal of Media and Religion. 8: 1-23
Stout PA, Villegas J, Jennings NA. (2004) Images of mental illness in the media: identifying gaps in the research. Schizophrenia Bulletin. 30: 543-61
Yoo CY, Kim K, Stout PA. (2004) Assessing the Effects of Animation in Online Banner Advertising Journal of Interactive Advertising. 4: 49-60
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