Brittany R. Duff
Affiliations: | University of Illinois, Urbana-Champaign, Urbana-Champaign, IL |
Area:
attention, emotion, consumer behaviorGoogle:
"Brittany Duff"Parents
Sign in to add mentor| Ronald J. Faber | grad student | 2009 | UMN | |
| (The eye of the beholder: Affective and attentional outcomes of selective attention to advertising.) | ||||
Children
Sign in to add trainee| Sangdo Oh | grad student | UIUC | |
| Shili Xiong | grad student | 2014- | UIUC |
| Joseph Yun | grad student | 2014- | UIUC |
| Anlan Zheng | grad student | 2014- | UIUC |
Collaborators
Sign in to add collaborator| Yulia A. Lutchyn | collaborator | UMN | |
| Sela Sar | collaborator | UMN |
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Publications
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| Chinchanachokchai S, Duff BR, Faber RJ. (2019) Distracted mind: the effects of multitasking and mind wandering on consumer memory for ad content International Journal of Advertising. 39: 631-654 |
| Duff B, Faber R. (2011) Missing the mark: Advertising avoidance and distractor devaluation Journal of Advertising. 40: 51-62 |