Jooyoung Kim

Affiliations: 
University of Georgia, Athens, Athens, GA, United States 
Area:
Ad Integration Effect, Advertising Effectiveness, Brand Loyalty, Consumer Emotion
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"Jooyoung Kim"

Parents

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Tom Duncan grad student 1998-2000 CU Boulder
Sandra E. Moriarty grad student 1998-2000 CU Boulder
Jon D. Morris grad student 2000-2003 University of Florida
 (Affective and cognitive brand conviction: Making loyal relationships.)