Ajith Kumar
Affiliations: | Arizona State University, Tempe, AZ, United States |
Area:
Marketing Business AdministrationGoogle:
"Ajith Kumar"
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Publications
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| Kumar A, Steward MD, Morgan FN. (2018) Delivering a superior customer experience in solutions delivery processes: Seven factors for success Business Horizons. 61: 775-782 |
| Steward MD, Morgan FN, Crosby LA, et al. (2010) Exploring cross-national differences in organizational buyers' normative expectations of supplier performance Journal of International Marketing. 18: 23-40 |
| Steward MD, Walker BA, Hutt MD, et al. (2010) The coordination strategies of high-performing salespeople: Internal working relationships that drive success Journal of the Academy of Marketing Science. 38: 550-566 |
| Steward MD, Hutt MD, Walker BA, et al. (2009) Role identity and attributions of high-performing salespeople Journal of Business and Industrial Marketing. 24: 463-473 |
| Barnes JW, Jackson DW, Hutt MD, et al. (2006) The role of culture strength in shaping sales force outcomes Journal of Personal Selling and Sales Management. 26: 255-270 |
| Maltz E, Souder WE, Kumar A. (2001) Influencing R&D/marketing integration and the use of market information by R&D managers: intended and unintended effects of managerial actions Journal of Business Research. 52: 69-82 |
| Sharma A, Levy M, Kumar A. (2000) Knowledge structures and retail sales performance: An empirical examination. Journal of Retailing. 76: 53-69 |
| Kumar A, Sharma S. (1999) A Metric Measure for Direct Comparison of Competing Models in Covariance Structure Analysis. Structural Equation Modeling. 6: 169-197 |
| Falbe CM, Dandridge TC, Kumar A. (1999) The effect of organizational context on entrepreneurial strategies in franchising Journal of Business Venturing. 14: 125-140 |