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Beibei Li, Ph.D. - Publications

Affiliations: 
2012 Information, Operations, and Management Sciences New York University, Graduate School of Business Administration 
Area:
Marketing Business Administration, Commerce-Business Economics, Computer Science, Multimedia Communications
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9 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2019 Ghose A, Li B, Liu S. Mobile Targeting Using Customer Trajectory Patterns Management Science. 65: 5027-5049. DOI: 10.1287/Mnsc.2018.3188  0.49
2019 Ghose A, Ipeirotis PG, Li B. Modeling Consumer Footprints on Search Engines: An Interplay with Social Media Management Science. 65: 1363-1385. DOI: 10.1287/Mnsc.2017.2991  0.547
2019 Zhang Y, Li B, Luo X, Wang X. Personalized Mobile Targeting with User Engagement Stages: Combining a Structural Hidden Markov Model and Field Experiment Information Systems Research. 30: 787-804. DOI: 10.1287/Isre.2018.0831  0.313
2018 Gong J, Abhishek V, Li B. Examining The Impact Of Keyword Ambiguity On Search Advertising Performance: A Topic Model Approach Management Information Systems Quarterly. 42: 805-829. DOI: 10.2139/Ssrn.2404081  0.393
2018 Wang Q, Li B, Singh PV. Copycats vs. Original Mobile Apps: A Machine Learning Copycat-Detection Method and Empirical Analysis Information Systems Research. 29: 273-291. DOI: 10.1287/Isre.2017.0735  0.302
2017 Zhang Y, Li B, Hong J. Using Online Geotagged and Crowdsourced Data to Understand Human Offline Behavior in the City: An Economic Perspective Acm Transactions On Intelligent Systems and Technology. 9: 32. DOI: 10.1145/3078851  0.351
2016 Zhang Y, Qian Z(, Sprei F, Li B. The impact of car specifications, prices and incentives for battery electric vehicles in Norway: Choices of heterogeneous consumers Transportation Research Part C: Emerging Technologies. 69: 386-401. DOI: 10.1016/J.Trc.2016.06.014  0.319
2014 Ghose A, Ipeirotis PG, Li B. Examining the impact of ranking on consumer behavior and search engine revenue Management Science. 60: 1632-1654. DOI: 10.1287/Mnsc.2013.1828  0.559
2012 Ghose A, Ipeirotis PG, Li B. Designing ranking systems for hotels on travel search engines by mining user-generated and crowdsourced content Marketing Science. 31: 493-520. DOI: 10.1287/Mksc.1110.0700  0.569
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