Maria A. vitorino, Ph.D.

Affiliations: 
2008 University of Chicago, Chicago, IL 
Area:
Marketing Business Administration, General Economics
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"Maria vitorino"

Parents

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Pradeep K. Chintagunta grad student 2008 Chicago
 (Empirical entry games with complementarities: An application to the shopping center industry.)
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Publications

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Belo F, Gala V, Salomao J, et al. (2019) Decomposing Firm Value National Bureau of Economic Research
Chintagunta PK, Qin MS, Vitorino MA. (2018) Licensing and price competition in tied-goods markets: An application to the single-serve coffee system industry Marketing Science. 37: 883-911
Honka E, Hortaçsu A, Vitorino MA. (2017) Advertising, Consumer Awareness, and Choice: Evidence from the U.S. Banking Industry The Rand Journal of Economics. 48: 611-646
Seim K, Vitorino MA, Muir DM. (2017) Do consumers value price transparency Qme-Quantitative Marketing and Economics. 15: 305-339
Vitorino MA. (2014) Understanding the effect of advertising on stock returns and firm value: Theory and evidence from a structural model Management Science. 60: 227-245
Belo F, Lin X, Vitorino MA. (2014) Brand capital and firm value Review of Economic Dynamics. 17: 150-169
Vitorino MA. (2012) Empirical entry games with complementarities: An application to the shopping center industry Journal of Marketing Research. 49: 175-191
Dubé JP, Hitsch GJ, Rossi PE, et al. (2008) Category pricing with state-dependent utility Marketing Science. 27: 417-429
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