Jong-Youn Rha, Ph.D.
Affiliations: | 2002 | Ohio State University, Columbus, Columbus, OH |
Area:
General Economics, Marketing Business AdministrationGoogle:
"Jong-Youn Rha"Parents
Sign in to add mentor| Richard Widdows | grad student | 2002 | Ohio State | |
| (Consumers in the Internet era: Essays on the impact of electronic commerce from a consumer perspective.) | ||||
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Publications
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| Lee J, Lee B, Rha J. (2019) Determinants of Mobile Payment Usage and the Moderating Effect of Gender: Extending the UTAUT Model with Privacy Risk International Journal of Electronic Commerce Studies. 10: 43-64 |
| Rha J, Bohan L, Park S. (2019) Consumer Typology Based on Intention to Use Eco-friendly Lifestyle Store Journal of Computer Security. 30: 101-124 |
| Cho E, Lee J, Rha J. (2017) Effect of Country Image on Product Evaluation and Purchase Intention of Korean Products: Evidence from Vietnam, Indonesia, and Malaysia Family and Environment Research. 55: 153-166 |
| Lee J, Kim H, Rha J. (2017) Shopping for Society? Consumers’ Value Conflicts in Socially Responsible Consumption Affected by Retail Regulation Sustainability. 9: 1968 |
| Lee JM, Rha JY. (2016) Personalization-privacy paradox and consumer conflict with the use of location-based mobile commerce Computers in Human Behavior. 63: 453-462 |
| Brady JT, Lee B, Rha J. (2015) An Exploration of Families Use of Information and Communications Technology: The Case of Korea and the United States International Journal of Human Ecology. 16: 79-88 |
| Kim YJ, Rha J, Lee Y. (2015) ICT Development and Customer Participation in Fashion Industry Fashion & Textile Research Journal. 17: 907-918 |
| Lee J, Rha J. (2015) How Consumers Perceive Online Behavioral Advertising: Consumer Typology and Determining Factors Journal of Digital Convergence. 13: 105-114 |
| Li H, Kim L, Rha J. (2015) Mobile App Privacy Checklist for Consumer Journal of Digital Convergence. 13: 1-12 |
| Koo H, Rha J. (2015) Which Factors Could Affect Financial Consumer Problems Experience? - Convergence Approach of both Technical Information and Subjective Competency Journal of Digital Convergence. 13: 31-39 |