Fabio Caldieraro, Ph.D. - Publications
Affiliations: | 2003 | Northwestern University, Evanston, IL |
Area:
Marketing Business AdministrationYear | Citation | Score | |||
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2021 | Lucka NS, Caldieraro F, Zanini MT. The influence of gender stereotyping and issue advocacy on consumer sentiment Marketing Intelligence & Planning. 39: 777-791. DOI: 10.1108/MIP-11-2020-0469 | 0.313 | |||
2020 | Prell M, Zanini MT, Caldieraro F, Migueles C. Sustainability certifications and product preference Marketing Intelligence & Planning. 38: 893-906. DOI: 10.1108/mip-12-2019-0616 | 0.419 | |||
2018 | Caldieraro F, Zhang JZ, Cunha M, Shulman JD. Strategic Information Transmission in Peer-to-Peer Lending Markets Journal of Marketing. 82: 42-63. DOI: 10.1509/Jm.16.0113 | 0.53 | |||
2016 | Caldieraro F. The Role of Brand Image and Product Characteristics on Firms’ Entry and OEM Decisions Management Science. 62: 3327-3350. DOI: 10.1287/Mnsc.2015.2303 | 0.529 | |||
2015 | Caldieraro F, Kao LJ, Cunha M. Harmful upward line extensions: Can the launch of premium products result in competitive disadvantages? Journal of Marketing. 79: 50-70. DOI: 10.1509/Jm.14.0100 | 0.475 | |||
2011 | Caldieraro F, Shin D, Stivers A. Voluntary quality disclosure under price-signaling competition Managerial and Decision Economics. 32: 493-504. DOI: 10.1002/Mde.1550 | 0.46 | |||
2010 | Mantrala MK, Albers S, Caldieraro F, Jensen O, Joseph K, Krafft M, Narasimhan C, Gopalakrishna S, Zoltners A, Lal R, Lodish L. Sales force modeling: State of the field and research agenda Marketing Letters. 21: 255-272. DOI: 10.1007/S11002-010-9111-4 | 0.324 | |||
2009 | Caldieraro F, Coughlan AT. Optimal Sales Force Diversification and Group Incentive Payments Marketing Science. 28: 1009-1026. DOI: 10.1287/Mksc.1090.0493 | 0.527 | |||
2007 | Caldieraro F, Coughlan AT. Spiffed-Up Channels: The Role of Spiffs in Hierarchical Selling Organizations Marketing Science. 26: 31-51. DOI: 10.1287/Mksc.1060.0204 | 0.536 | |||
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