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Fred Zufryden - Publications

Affiliations: 
University of Southern California, Los Angeles, CA, United States 
Area:
Marketing Business Administration, Mass Communications
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5 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2007 Zufryden F. An Integrated Virtual Store-Based Approach for Price Determination Before Product Launch International Journal of Electronic Commerce. 11: 79-99. DOI: 10.2753/Jec1086-4415110403  0.328
2005 Ainslie A, Drèze X, Zufryden F. Modeling Movie Life Cycles and Market Share Marketing Science. 24: 508-517. DOI: 10.1287/Mksc.1040.0106  0.314
2004 Drèze X, Zufryden F. Measurement of online visibility and its impact on Internet traffic Journal of Interactive Marketing. 18: 20-37. DOI: 10.1002/Dir.10072  0.369
2003 Lee S, Zufryden F, Dreze X. A Study of Consumer Switching Behavior Across Internet Portal Web Sites International Journal of Electronic Commerce. 7: 39-63. DOI: 10.1080/10864415.2003.11044271  0.351
1998 Drèze X, Zufryden F. A web-based methodology for product design evaluation and optimisation Journal of the Operational Research Society. 49: 1034-1043. DOI: 10.1057/Palgrave.Jors.2600618  0.36
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