Hyejeong Kim, Ph.D.

Affiliations: 
2008 Textiles and Clothing Iowa State University, Ames, IA, United States 
Area:
Behavioral Psychology
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"Hyejeong Kim"

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Mary L. Damhorst grad student 2008 Iowa State
 (The impact of body image self -discrepancy on body dissatisfaction, fashion involvement, concerns with fit and size of garments, and loyalty intentions in online apparel shopping.)
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Publications

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Gu S, Kim H. (2016) What drives customers to use retailers’ Facebook pages? Predicting consumers’ motivations and continuance usage intention Journal of Global Fashion Marketing. 7: 1-14
Kim H, Damhorst ML. (2010) The Relationship of Body-Related Self-Discrepancy to Body Dissatisfaction, Apparel Involvement, Concerns with Fit and Size of Garments, and Purchase Intentions in Online Apparel Shopping Clothing and Textiles Research Journal. 28: 239-254
Kim H, Lennon SJ. (2010) E-atmosphere, emotional, cognitive, and behavioral responses Journal of Fashion Marketing and Management. 14: 412-428
Kim H, Fiore AM, Niehm LS, et al. (2010) Psychographic characteristics affecting behavioral intentions towards pop-up retail International Journal of Retail and Distribution Management. 38: 133-154
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