Tom Reichert
Affiliations: | University of Georgia, Athens, Athens, GA, United States |
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"Tom Reichert"
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Choi H, Yoo K, Reichert T, et al. (2016) Do feminists still respond negatively to female nudity in advertising? Investigating the influence of feminist attitudes on reactions to sexual appeals International Journal of Advertising. 35: 823-845 |
Reichert T, Childers CC, Reid LN. (2012) How Sex in Advertising Varies by Product Category: An Analysis of Three Decades of Visual Sexual Imagery in Magazine Advertising Journal of Current Issues & Research in Advertising. 33: 1-19 |
Reichert T, LaTour MS, Ford JB. (2011) The naked truth: Revealing the affinity for graphic sexual appeals in advertising Journal of Advertising Research. 51: 436-448 |
Hennink-Kaminski HJ, Reichert T. (2011) Using Sexual Appeals in Advertising to Sell Cosmetic Surgery: A Content Analysis from 1986 to 2007 Sexuality and Culture. 15: 41-55 |
Reichert T, Zhou S. (2007) Consumer responses to sexual magazine covers on a men's magazine Journal of Promotion Management. 13: 127-144 |
Nitz M, Reichert T, Aune AS, et al. (2007) All the news that's fit to see? The sexualization of television news journalists as a promotional strategy Journal of Promotion Management. 13: 13-33 |
Reichert T. (2007) The ageless allure: Sex, media, and marketing Journal of Promotion Management. 13: 3-11 |
Reichert T, Latour MS, Kim JY. (2007) Assessing the Influence of Gender and Sexual Self-Schema on Affective Responses to Sexual Content in Advertising Journal of Current Issues and Research in Advertising. 29: 63-77 |
Reichert T, Latour MS, Lambiase JJ, et al. (2007) A Test of Media Literacy Effects and Sexual Objectification in Advertising Journal of Current Issues and Research in Advertising. 29: 81-92 |
Reichert T, Fosu I. (2005) Women's Responses to Sex in Advertising Journal of Promotion Management. 11: 143-153 |