Rosellina Ferraro, Ph.D. - Publications
Affiliations: | 2005 | Duke University, Durham, NC |
Area:
Marketing Business Administration, Social PsychologyYear | Citation | Score | |||
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2013 | Ferraro R, Kirmani A, Matherly T. Look at Me! Look at Me! Conspicuous Brand Usage, Self-Brand Connection, and Dilution: Journal of Marketing Research. 50: 477-488. DOI: 10.1509/Jmr.11.0342 | 0.402 | |||
2012 | Moorman C, Ferraro R, Huber J. Unintended Nutrition Consequences: Firm Responses to the Nutrition Labeling and Education Act Marketing Science. 31: 717-737. DOI: 10.1287/Mksc.1110.0692 | 0.309 | |||
2011 | Ferraro R, Escalas JE, Bettman JR. Our possessions, our selves: Domains of self-worth and the possession-self link Journal of Consumer Psychology. 21: 169-177. DOI: 10.1016/J.Jcps.2010.08.007 | 0.55 | |||
2009 | Inman JJ, Winer RS, Ferraro R. The Interplay Among Category Characteristics, Customer Characteristics, and Customer Activities on In-Store Decision Making Journal of Marketing. 73: 19-29. DOI: 10.1509/Jmkg.73.5.19 | 0.379 | |||
2009 | Ferraro R, Bettman JR, Chartrand TL. The power of strangers: The effect of incidental consumer brand encounters on brand choice Journal of Consumer Research. 35: 729-741. DOI: 10.1086/592944 | 0.58 | |||
2008 | Tanner RJ, Ferraro R, Chartrand TL, Bettman JR, Van Baaren R. Of chameleons and consumption: The impact of mimicry on choice and preferences Journal of Consumer Research. 34: 754-766. DOI: 10.1086/522322 | 0.58 | |||
2005 | Ferraro R, Shiv B, Bettman JR. Let us eat and drink, for tomorrow we shall die: Effects of mortality salience and self-esteem on self-regulation in consumer choice Journal of Consumer Research. 32: 65-75. DOI: 10.1086/429601 | 0.582 | |||
2000 | Avery RJ, Ferraro R. Verisimilitude or advertising? Brand appearances on prime-time television Journal of Consumer Affairs. 34: 217-244. DOI: 10.1111/J.1745-6606.2000.Tb00092.X | 0.345 | |||
2000 | Ferraro R, Avery RJ. Brand Appearances on Prime-Time Television Journal of Current Issues and Research in Advertising. 22: 1-15. DOI: 10.1080/10641734.2000.10505104 | 0.344 | |||
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