Richard Germain

Affiliations: 
Oklahoma State University, Stillwater, OK, United States 
Area:
Marketing Business Administration, Management Business Administration
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"Richard Germain"
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Publications

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Claycomb C, Dröge C, Germain R. (2001) Applied process knowledge and market performance: the moderating effect of environmental uncertainty Journal of Knowledge Management. 5: 264-278
Germain R. (2000) Were banks marketing themselves well from a segmentation perspective before the emergence of scientific inquiry on services marketing Journal of Services Marketing. 14: 44-62
Claycomb C, Germain R, Dröge C. (2000) The Effects of Formal Strategic Marketing Planning on the Industrial Firm's Configuration, Structure, Exchange Patterns, and Performance Industrial Marketing Management. 29: 219-234
Germain R, Spears N. (1999) Quality management and its relationship with organizational context and design International Journal of Quality and Reliability Management. 16: 371-392
Dröge C, Germain R. (1998) The Design of Logistics Organizations Transportation Research Part E-Logistics and Transportation Review. 34: 25-37
Germain R, Dröge C. (1997) Effect of just-in-time purchasing relationships on organizational design, purchasing department configuration, and firm performance Industrial Marketing Management. 26: 115-125
Hollander SC, Germain R. (1995) A Note on the History of the Marketing of Higher Education Journal of Nonprofit & Public Sector Marketing. 3: 63-80
Germain R, Dröge C. (1995) Just‐in‐time and context International Journal of Physical Distribution & Logistics Management. 25: 18-33
Germain R. (1993) The adoption of logistics process technology by manufacturers Journal of Business Research. 27: 51-63
Dröge C, Germain R. (1991) Evaluating Logistics Management Information Systems International Journal of Physical Distribution & Logistics Management. 21: 22-27
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