Naomi A. Gardberg, Ph.D.

Affiliations: 
2001 New York University, Graduate School of Business Administration 
Area:
Management Business Administration
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"Naomi Gardberg"

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Charles J. Fombrun grad student 2001 New York University, Graduate School of Business Administration
 (How do individuals construct corporate reputations? Examining the effects of stakeholder status and firm strategy on cognitive elaboration and schema complexity about firm performance.)
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Publications

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Gardberg NA, Zyglidopoulos SC, Symeou PC, et al. (2019) The Impact of Corporate Philanthropy on Reputation for Corporate Social Performance Business & Society. 58: 1177-1208
Symeou PC, Zyglidopoulos S, Gardberg NA. (2019) Corporate environmental performance: Revisiting the role of organizational slack Journal of Business Research. 96: 169-182
Gardberg NA. (2017) Corporate Reputation: Fashion, Fad, or Phenomenon? Corporate Reputation Review. 20: 177-180
Sampath VS, Gardberg NA, Rahman N. (2016) Corporate Reputation’s Invisible Hand: Bribery, Rational Choice, and Market Penalties Journal of Business Ethics. 1-18
Newburry W, Gardberg NA, Sanchez JI. (2014) Employer Attractiveness in Latin America: The Association Among Foreignness, Internationalization and Talent Recruitment Journal of International Management. 20: 327-344
Gardberg NA, Newburry W. (2013) Who Boycotts Whom? Marginalization, Company Knowledge, and Strategic Issues: Business & Society. 52: 318-357
Kopelman RE, Gardberg NA, Brandwein AC. (2011) Using a Recognition and Reward Initiative to Improve Service Quality: A Quasi-Experimental Field Study in a Public Higher Education Institution Public Personnel Management. 40: 133-149
Ponzi LJ, Fombrun CJ, Gardberg NA. (2011) RepTrak™ Pulse: Conceptualizing and Validating a Short-Form Measure of Corporate Reputation Corporate Reputation Review. 14: 15-35
Gardberg NA, Fombrun CJ. (2006) Corporate Citizenship: Creating Intangible Assets Across Institutional Environments Academy of Management Review. 31: 329-346
Newburry W, Gardberg NA, Belkin LY. (2006) Organizational attractiveness is in the eye of the beholder: the interaction of demographic characteristics with foreignness Journal of International Business Studies. 37: 666-686
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