Shibo Li, Ph.D. - Publications
Affiliations: | 2003 | Carnegie Mellon University, Pittsburgh, PA |
Area:
Marketing Business Administration, Management Business AdministrationYear | Citation | Score | |||
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2019 | Ding AW, Li S. Herding in the consumption and purchase of digital goods and moderators of the herding bias Journal of the Academy of Marketing Science. 47: 460-478. DOI: 10.1007/S11747-018-0619-0 | 0.302 | |||
2015 | Sun Y, Li S, Sun B. An Empirical Analysis of Consumer Purchase Decisions Under Bucket-Based Price Discrimination Marketing Science. 34: 646-668. DOI: 10.1287/Mksc.2015.0942 | 0.3 | |||
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