Zakary L. Tormala, Ph.D. - Publications

Affiliations: 
Ohio State University, Columbus, Columbus, OH 

49 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2019 Catapano R, Tormala ZL, Rucker DD. Perspective Taking and Self-Persuasion: Why "Putting Yourself in Their Shoes" Reduces Openness to Attitude Change. Psychological Science. 956797618822697. PMID 30694721 DOI: 10.1177/0956797618822697  0.84
2015 Kupor DM, Tormala ZL. Persuasion, interrupted: The effect of momentary interruptions on message processing and persuasion Journal of Consumer Research. 42: 300-315. DOI: 10.1093/jcr/ucv018  0.32
2014 Kupor DM, Tormala ZL, Norton MI, Rucker DD. Thought Calibration: How Thinking Just the Right Amount Increases One's Influence and Appeal Social Psychological and Personality Science. 5: 263-270. DOI: 10.1177/1948550613499940  1
2014 Kupor DM, Tormala ZL, Norton MI. The allure of unknown outcomes: Exploring the role of uncertainty in the preference for potential Journal of Experimental Social Psychology. 55: 210-216. DOI: 10.1016/j.jesp.2014.07.004  1
2014 Rucker DD, Tormala ZL, Petty RE, Briñol P. Consumer conviction and commitment: An appraisal-based framework for attitude certainty Journal of Consumer Psychology. 24: 119-136. DOI: 10.1016/j.jcps.2013.07.001  1
2013 Clarkson JJ, Valente MJ, Leone C, Tormala ZL. Motivated reflection on attitude-inconsistent information: an exploration of the role of fear of invalidity in self-persuasion. Personality & Social Psychology Bulletin. 39: 1559-70. PMID 23907332 DOI: 10.1177/0146167213497983  1
2013 Clarkson JJ, Tormala ZL, Rucker DD, Dugan RG. The malleable influence of social consensus on attitude certainty Journal of Experimental Social Psychology. 49: 1019-1022. DOI: 10.1016/j.jesp.2013.07.001  1
2012 Tormala ZL, Jia JS, Norton MI. The preference for potential. Journal of Personality and Social Psychology. 103: 567-83. PMID 22775472 DOI: 10.1037/a0029227  1
2012 Ein-Gar D, Shiv B, Tormala ZL. When blemishing leads to blossoming: The positive effect of negative information Journal of Consumer Research. 38: 846-859. DOI: 10.1086/660807  1
2011 Clarkson JJ, Tormala ZL, Rucker DD. Cognitive and affective matching effects in persuasion: an amplification perspective. Personality & Social Psychology Bulletin. 37: 1415-27. PMID 21734162 DOI: 10.1177/0146167211413394  1
2011 Tormala ZL, Clarkson JJ, Henderson MD. Does fast or slow evaluation foster greater certainty? Personality & Social Psychology Bulletin. 37: 422-34. PMID 21307180 DOI: 10.1177/0146167210397378  1
2011 Petrocelli JV, Percy EJ, Sherman SJ, Tormala ZL. Counterfactual potency. Journal of Personality and Social Psychology. 100: 30-46. PMID 21114349 DOI: 10.1037/a0021523  1
2011 Rucker DD, Preacher KJ, Tormala ZL, Petty RE. Mediation Analysis in Social Psychology: Current Practices and New Recommendations Social and Personality Psychology Compass. 5: 359-371. DOI: 10.1111/j.1751-9004.2011.00355.x  1
2011 Clarkson JJ, Tormala ZL, Leone C. A self-validation perspective on the mere thought effect Journal of Experimental Social Psychology. 47: 449-454. DOI: 10.1016/j.jesp.2010.12.003  1
2011 Dubois D, Rucker DD, Tormala ZL. From rumors to facts, and facts to rumors: The role of certainty decay in consumer communications Journal of Marketing Research. 48: 1020-1032.  0.84
2010 Wan EW, Rucker DD, Tormala ZL, Clarkson JJ. The effect of regulatory depletion on attitude certainty Journal of Marketing Research. 47: 531-541. DOI: 10.1509/jmkr.47.3.531  1
2010 Karmarkar UR, Tormala ZL. Believe me, I have no idea what i'm talking about: The effects of source certainty on consumer involvement and persuasion Journal of Consumer Research. 36: 1033-1049. DOI: 10.1086/648381  1
2010 Petrocelli JV, Clarkson JJ, Tormala ZL, Hendrix KS. Perceiving stability as a means to attitude certainty: The role of implicit theories of attitudes Journal of Experimental Social Psychology. 46: 874-883. DOI: 10.1016/j.jesp.2010.07.012  1
2010 Chen FS, Minson JA, Tormala ZL. Tell me more: The effects of expressed interest on receptiveness during dialog Journal of Experimental Social Psychology. 46: 850-853. DOI: 10.1016/j.jesp.2010.04.012  1
2010 Wichman AL, Briñol P, Petty RE, Rucker DD, Tormala ZL, Weary G. Doubting one's doubt: A formula for confidence? Journal of Experimental Social Psychology. 46: 350-355. DOI: 10.1016/j.jesp.2009.10.012  1
2009 Tormala ZL, Desensi VL. The effects of minority/majority source status on attitude certainty: a matching perspective. Personality & Social Psychology Bulletin. 35: 114-25. PMID 19106081 DOI: 10.1177/0146167208325677  1
2009 Clarkson JJ, Tormala ZL, DeSensi VL, Christian Wheeler S. Does attitude certainty beget self-certainty? Journal of Experimental Social Psychology. 45: 436-439. DOI: 10.1016/j.jesp.2008.10.004  1
2009 Tormala ZL, DeSensi VL, Clarkson JJ, Rucker DD. Beyond attitude consensus: The social context of persuasion and resistance Journal of Experimental Social Psychology. 45: 149-154. DOI: 10.1016/j.jesp.2008.07.020  1
2008 Clarkson JJ, Tormala ZL, Rucker DD. A new look at the consequences of attitude certainty: the amplification hypothesis. Journal of Personality and Social Psychology. 95: 810-25. PMID 18808261 DOI: 10.1037/a0013192  1
2008 Tormala ZL, DeSensi VL. The perceived informational basis of attitudes: implications for subjective ambivalence. Personality & Social Psychology Bulletin. 34: 275-87. PMID 18212335 DOI: 10.1177/0146167207310029  1
2008 Tormala ZL, Clarkson JJ. Source trustworthiness and information processing in multiple message situations: A contextual analysis Social Cognition. 26: 357-367. DOI: 10.1521/soco.2008.26.3.357  1
2008 Tormala ZL, Rucker DD, Seger CR. When increased confidence yields increased thought: A confidence-matching hypothesis Journal of Experimental Social Psychology. 44: 141-147. DOI: 10.1016/j.jesp.2006.11.002  1
2007 Tormala ZL, Falces C, Briñol P, Petty RE. Ease of retrieval effects in social judgment: the role of unrequested cognitions. Journal of Personality and Social Psychology. 93: 143-57. PMID 17645392 DOI: 10.1037/0022-3514.93.2.143  1
2007 Tormala ZL, Clarkson JJ. Assimilation and contrast in persuasion: the effects of source credibility in multiple message situations. Personality & Social Psychology Bulletin. 33: 559-71. PMID 17363764 DOI: 10.1177/0146167206296955  1
2007 Tormala ZL, Desensi VL, Petty RE. Resisting persuasion by illegitimate means: a metacognitive perspective on minority influence. Personality & Social Psychology Bulletin. 33: 354-67. PMID 17312317 DOI: 10.1177/0146167206295004  1
2007 Petrocelli JV, Tormala ZL, Rucker DD. Unpacking attitude certainty: attitude clarity and attitude correctness. Journal of Personality and Social Psychology. 92: 30-41. PMID 17201540 DOI: 10.1037/0022-3514.92.1.30  1
2007 Tormala ZL, Briñol P, Petty RE. Multiple roles for source credibility under high elaboration: It's all in the timing Social Cognition. 25: 536-552. DOI: 10.1521/soco.2007.25.4.536  1
2007 Kardes FR, Fennis BM, Hirt ER, Tormala ZL, Bullington B. The role of the need for cognitive closure in the effectiveness of the disrupt-then-reframe influence technique Journal of Consumer Research. 34: 377-385. DOI: 10.1086/518541  1
2007 Tormala ZL, Petty RE. Contextual contrast and perceived knowledge: Exploring the implications for persuasion Journal of Experimental Social Psychology. 43: 17-30. DOI: 10.1016/j.jesp.2005.11.007  1
2006 Tormala ZL, Clarkson JJ, Petty RE. Resisting persuasion by the skin of one's teeth: the hidden success of resisted persuasive messages. Journal of Personality and Social Psychology. 91: 423-35. PMID 16938028 DOI: 10.1037/0022-3514.91.3.423  1
2006 Briñol P, Petty RE, Tormala ZL. The malleable meaning of subjective ease. Psychological Science. 17: 200-6. PMID 16507059 DOI: 10.1111/j.1467-9280.2006.01686.x  1
2006 Petty RE, Tormala ZL, Briñol P, Jarvis WB. Implicit ambivalence from attitude change: an exploration of the PAST model. Journal of Personality and Social Psychology. 90: 21-41. PMID 16448308 DOI: 10.1037/0022-3514.90.1.21  1
2006 Tormala ZL, Briñol P, Petty RE. When credibility attacks: The reverse impact of source credibility on persuasion Journal of Experimental Social Psychology. 42: 684-691. DOI: 10.1016/j.jesp.2005.10.005  1
2006 Bizer GY, Tormala ZL, Rucker DD, Petty RE. Memory-based versus on-line processing: Implications for attitude strength Journal of Experimental Social Psychology. 42: 646-653. DOI: 10.1016/j.jesp.2005.09.002  1
2004 Tormala ZL, Petty RE. Resistance to persuasion and attitude certainty: the moderating role of elaboration. Personality & Social Psychology Bulletin. 30: 1446-57. PMID 15448308 DOI: 10.1177/0146167204264251  1
2004 Briñol P, Petty RE, Tormala ZL. Self-Validation of Cognitive Responses to Advertisements Journal of Consumer Research. 30: 559-573. DOI: 10.1086/380289  1
2004 Tormala ZL, Petty RE. Source credibility and attitude certainty: A metacognitive analysis of resistance to persuasion Journal of Consumer Psychology. 14: 427-442.  1
2003 Leonardelli GJ, Tormala ZL. The negative impact of perceiving discrimination on collective well-being: The mediating role of perceived ingroup status European Journal of Social Psychology. 33: 507-514. DOI: 10.1002/ejsp.159  1
2002 Tormala ZL, Petty RE. What doesn't kill me makes me stronger: the effects of resisting persuasion on attitude certainty. Journal of Personality and Social Psychology. 83: 1298-313. PMID 12500812 DOI: 10.1037//0022-3514.83.6.1298  1
2002 Petty RE, Briñol P, Tormala ZL. Thought confidence as a determinant of persuasion: the self-validation hypothesis. Journal of Personality and Social Psychology. 82: 722-41. PMID 12003473 DOI: 10.1037//0022-3514.82.5.722  1
2002 Tormala ZL, Petty RE, Briñol P. Ease of retrieval effects in persuasion: A self-validation analysis Personality and Social Psychology Bulletin. 28: 1700-1712. DOI: 10.1177/014616702237651  1
2001 Tormala ZL, Petty RE. On-line versus memory-based processing: The role of "need to evaluate" in person perception Personality and Social Psychology Bulletin. 27: 1599-1612.  1
2001 Petty RE, Tormala ZL, Hawkins C, Wegener DT. Motivation to think and order effects in persuasion: The moderating role of chunking Personality and Social Psychology Bulletin. 27: 332-344.  1
2000 Kennedy MG, Stover DL, Tormala ZL. Using social marketing to raise funds for prevention programs Social Marketing Quarterly. 6: 44-53. DOI: 10.1080/15245004.2000.9961092  1
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