M. Brewster
Smith

UC Santa Cruz


Chester
Insko

UNC Chapel Hill


Robert B.
Cialdini

Arizona State


Clark L.
Hull

UW Madison










Leon
Festinger

New School for Social Research


Elliot
Aronson

UC Santa Cruz


Floyd Henry
Allport

Maxwell School of Syracuse University


Herbert Sidney
Langfield

HU Berlin (Neurotree)




Carl
Stumpf

Universität Berlin


Wolfgang
Köhler

Dartmouth (Neurotree)




Anthony
Greenwald

University of Washington




Harry
Upshaw

University of Illinois, Chicago


Thomas
Ostrom

Ohio State




Clark L.
Hull

UW Madison




Leon
Festinger

New School for Social Research




Bibb
Latane

UNC Chapel Hill (Neurotree)


Richard
Petty

Ohio State






Leon
Festinger

New School for Social Research


Elliot
Aronson

UC Santa Cruz


Floyd Henry
Allport

Maxwell School of Syracuse University


Herbert Sidney
Langfield

HU Berlin (Neurotree)




Carl
Stumpf

Universität Berlin


Wolfgang
Köhler

Dartmouth (Neurotree)




Anthony
Greenwald

University of Washington


John T.
Cacioppo

Chicago (Neurotree)


Clark L.
Hull

UW Madison






Richard E.
Petty

Ohio State (AAA tree)

Jeff T.
Larsen

Ohio State
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Jeff LarsenX