Bradford L. Yates, Ph.D.
Affiliations: | 2000 | University of Florida, Gainesville, Gainesville, FL, United States |
Area:
Mass Communications, Curriculum and Instruction EducationGoogle:
"Bradford Yates"Parents
Sign in to add mentor| Deborah M. Treise | grad student | 2000 | UF Gainesville | |
| (Media literacy and attitude change: Assessing the effectiveness of media literacy training on children's responses to persuasive messages within the framework of the elaboration likelihood model of persuasion.) | ||||
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Publications
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| Yates BL. (2004) Applying Diffusion Theory: Adoption of Media Literacy Programs in Schools Simile: Studies in Media & Information Literacy Education. 4: 1-12 |
| Yates BL. (2004) Media Literacy and the Policymaking Process: A Framework for Understanding Influences on Potential Educational Policy Outputs. Simile: Studies in Media & Information Literacy Education. 4: 1-14 |
| Yates BL. (2002) Media Education's Present and Future: A Survey of Teachers. Simile: Studies in Media & Information Literacy Education. 2: 1-13 |
| Yates BL. (1999) Media Literacy: A Health Education Perspective Journal of Health Education. 30: 180-184 |