Lina Xiong, Ph.D.
Affiliations: | 2014 | Tourism and Sport | Temple University, Philadelphia, PA, United States |
Area:
Management Business Administration, General Business Administration, OrganizationalGoogle:
"Lina Xiong"Parents
Sign in to add mentor| Ceridwyn King | grad student | 2014 | Temple University | |
| (Employee brand internalization: The central route to a brand aligned workforce.) | ||||
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Publications
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| Xiong L, King C. (2020) Exploring How Employee Sense of Brand Community Affects Their Attitudes and Behavior Journal of Hospitality & Tourism Research. 44: 567-596 |
| Wu L, So KKF, Xiong L, et al. (2019) The impact of employee conspicuous consumption cue and physical attractiveness on consumers’ behavioral responses to service failures International Journal of Contemporary Hospitality Management. 31: 21-40 |
| Xiong L, King C. (2019) Aligning employees’ attitudes and behavior with hospitality brands: The role of employee brand internalization Journal of Hospitality and Tourism Management. 40: 67-76 |
| Xiong L, So KKF, Wu L, et al. (2019) Speaking up because it’s my brand: Examining employee brand psychological ownership and voice behavior in hospitality organizations International Journal of Hospitality Management. 83: 274-282 |
| So KKF, Wu L, Xiong L, et al. (2018) Brand Management in the Era of Social Media: Social Visibility of Consumption and Customer Brand Identification: Journal of Travel Research. 57: 727-742 |
| Xiong L, King C. (2018) Too much of a good thing? Examining how proactive personality affects employee brand performance under formal and informal organizational support International Journal of Hospitality Management. 68: 12-22 |
| Piehler R, King C, Burmann C, et al. (2016) The importance of employee brand understanding, brand identification, and brand commitment in realizing brand citizenship behaviour European Journal of Marketing. 50: 1575-1601 |
| Xie KL, Xiong L, Chen C, et al. (2015) Understanding Active Loyalty Behavior in Hotel Reward Programs Through Customers’ Switching Costs and Perceived Program Value Journal of Travel & Tourism Marketing. 32: 308-324 |
| Xiong L, King C. (2015) Motivational drivers that fuel employees to champion the hospitality brand International Journal of Hospitality Management. 44: 58-69 |
| Xiong L, King C, Hu C. (2014) Where is the love?: Investigating multiple membership and hotel customer loyalty. International Journal of Contemporary Hospitality Management. 26: 572-592 |