| Year |
Citation |
Score |
| 2020 |
Kim J, Bang H, Campbell WK. Brand awe: A key concept for understanding consumer response to luxury and premium brands. The Journal of Social Psychology. 1-16. PMID 32873220 DOI: 10.1080/00224545.2020.1804313 |
0.409 |
|
| 2017 |
Kim J, Ahn SJ(, Kwon ES, Reid LN. TV advertising engagement as a state of immersion and presence Journal of Business Research. 76: 67-76. DOI: 10.1016/J.JBUSRES.2017.03.001 |
0.319 |
|
| 2017 |
Kim K, Kim J, Reid LN. Experiencing motivational conflict on social media in a crisis situation: The case of the Chick-fil-A same-sex marriage controversy Computers in Human Behavior. 71: 32-41. DOI: 10.1016/j.chb.2017.01.035 |
0.391 |
|
| 2015 |
Chen KJ, Kim J, Lin JS. The effects of affective and cognitive elaborations from Facebook posts on consumer attitude formation Journal of Consumer Behaviour. 14: 208-218. DOI: 10.1002/cb.1515 |
0.425 |
|
| 2012 |
Kim J, Baek Y, Choi Y. The structural effects of metaphor-elicited cognitive and affective elaboration levels on attitude toward the Ad Journal of Advertising. 41: 77-96. DOI: 10.2753/JOA0091-3367410206 |
0.414 |
|
| 2010 |
Baek TH, Kim J, Yu JH. The differential roles of brand credibility and brand prestige in consumer brand choice Psychology & Marketing. 27: 662-678. DOI: 10.1002/Mar.20350 |
0.329 |
|
| 2010 |
Sung Y, Kim J. Effects of brand personality on brand trust and brand affect Psychology and Marketing. 27: 639-661. DOI: 10.1002/MAR.20349 |
0.327 |
|
| 2009 |
Sung Y, Kim J, Jung J. The Predictive Roles of Brand Personality on Brand Trust and Brand Affect: A Study of Korean Consumers Journal of International Consumer Marketing. 22: 5-17. DOI: 10.1080/08961530902844907 |
0.337 |
|
| 2009 |
Kim J, Sung Y. Dimensions of purchase-decision involvement: Affective and cognitive involvement in product and brand Journal of Brand Management. 16: 504-519. DOI: 10.1057/bm.2008.39 |
0.358 |
|
| 2008 |
Kim J, Morris JD, Swait J. Antecedents of True Brand Loyalty Journal of Advertising. 37: 99-117. DOI: 10.2753/Joa0091-3367370208 |
0.599 |
|
| 2007 |
Kim J, Morris JD. The Power Of Affective Response And Cognitive Structure In Product-Trial Attitude Formation Journal of Advertising. 36: 95-106. DOI: 10.2753/Joa0091-3367360107 |
0.613 |
|
| 2003 |
Kim J, Morris JD. The effect of advertising on the market value of firms: Empirical evidence from the Super Bowl ads Journal of Targeting, Measurement and Analysis For Marketing. 12: 53-65. DOI: 10.1057/Palgrave.Jt.5740098 |
0.504 |
|
| 2002 |
Morris JD, Woo C, Geason JA, Kim J. The Power of Affect: Predicting Intention Journal of Advertising Research. 42: 7-17. DOI: 10.2501/Jar-42-3-7-17 |
0.414 |
|
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