Xiaomeng Fan, Ph.D. - Publications
Affiliations: | Consumer Sciences and Retailing | Purdue University, West Lafayette, IN, United States |
Year | Citation | Score | |||
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2015 | Fan X, Chang EC, Wegener DT. Two- or one-dimensional view of arousal?: Exploring tense and energetic arousal routes to consumer attitudes European Journal of Marketing. 49: 1417-1435. DOI: 10.1108/Ejm-04-2013-0189 | 0.435 | |||
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