Zui C. Lee, Ph.D.
Affiliations: | 2010 | School of Human Environmental Sciences: Consumer, Apparel, and Retail Studies | The University of North Carolina at Greensboro, Greensboro, NC, United States |
Area:
Marketing Business Administration, Management Business AdministrationGoogle:
"Zui Lee"Parents
Sign in to add mentor| Kittichai Watchravesringkan | grad student | 2010 | The University of North Carolina at Greensboro | |
| (An investigation of antecedents and consequences of consumers' attitudes toward an apparel website.) | ||||
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Publications
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| Zhu DS, Lee ZC, Ho CT, et al. (2014) Will you share? A study of motives and consequences of supply chain partners’ information integration Supply Chain Forum. 15: 4-18 |
| Lee ZC, Dion P. (2012) TAM's application: E-service quality study in online apparel store Proceedings - 13th Acis International Conference On Software Engineering, Artificial Intelligence, Networking, and Parallel/Distributed Computing, Snpd 2012. 368-373 |
| Lee ZC, Yurchisin J. (2011) The impact of website attractiveness, consumer-website identification, and website trustworthiness on purchase intention International Journal of Electronic Customer Relationship Management. 5: 272-287 |
| Zhu DS, Lee ZC, O'Neal GS, et al. (2011) Mr. Risk! Please trust me: Trust antecedents that increase online consumer purchase intention Journal of Internet Banking and Commerce. 16 |
| Zhu DS, O'neal GS, Lee ZC, et al. (2009) The effect of trust and perceived risk on consumers' online purchase intention Proceedings - 12th Ieee International Conference On Computational Science and Engineering, Cse 2009. 4: 771-776 |