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Minki Kim, Ph.D.

Affiliations: 
2011 Economics University of Chicago, Chicago, IL 
Area:
General Economics, Marketing Business Administration, Health Care Management, Pharmacy
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Parents

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Pradeep K. Chintagunta grad student 2011 Chicago
 (Physician learning and new drug diffusion.)

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Publications

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Chintagunta PK, Goettler RL, Kim M. (2012) New drug diffusion when forward-looking physicians learn from patient feedback and detailing Journal of Marketing Research. 49: 807-821
Kim M, Chintagunta PK. (2012) Investigating brand preferences across social groups and consumption contexts Quantitative Marketing and Economics. 10: 305-333
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