Michael D. Hartline

Affiliations: 
Florida State University, Tallahassee, FL, United States 
Area:
Marketing Business Administration, Management Business Administration, Organizational
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"Michael Hartline"
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Publications

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Melton H, Hartline MD. (2015) Customer and employee co-creation of radical service innovations Journal of Services Marketing. 29: 112-123
Melton HL, Hartline MD. (2013) Employee Collaboration, Learning Orientation, and New Service Development Performance: Journal of Service Research. 16: 67-81
Zboja JJ, Hartline MD. (2012) An Examination of High-Frequency Cross-Selling Journal of Relationship Marketing. 11: 41-55
Melton HL, Hartline MD. (2010) Customer and Frontline Employee Influence on New Service Development Performance Journal of Service Research. 13: 411-425
Zboja JJ, Hartline MD. (2010) Using Internal Relationship Marketing Activities to Enhance Cross-Selling Performance in Services Journal of Relationship Marketing. 9: 117-131
Clark RA, Hartline MD, Jones KC. (2009) The Effects of Leadership Style on Hotel Employees' Commitment to Service Quality Cornell Hospitality Quarterly. 50: 209-231
Hartline MD, Witt TD. (2008) Individual Differences Among Service Employees Journal of Relationship Marketing. 3: 25-42
Schwepker CH, Hartline MD. (2005) Managing the Ethical Climate of Customer-Contact Service Employees Journal of Service Research. 7: 377-397
Hartline MD, Bejou D. (2004) Individual Differences Among Service Employees: The Conundrum of Employee Recruitment, Selection, and Retention Journal of Relationship Marketing. 3: 25-42
Krishnan BC, Hartline MD. (2001) Brand equity: Is it more important in services? Journal of Services Marketing. 15: 328-342
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