Tulin Erdem

Affiliations: 
University of California, Berkeley, Berkeley, CA, United States 
Area:
Marketing Business Administration, Health Care Management
Google:
"Tulin Erdem"
BETA: Related publications

Publications

You can help our author matching system! If you notice any publications incorrectly attributed to this author, please sign in and mark matches as correct or incorrect.

Meyer R, Erdem T, Feinberg F, et al. (2015) Dynamic Influences on Individual Choice Behavior Marketing Letters. 8: 349-360
Che H, Erdem T, Öncü TS. (2015) Consumer learning and evolution of consumer brand preferences Quantitative Marketing and Economics. 13: 173-202
Cutright KM, Erdem T, Fitzsimons GJ, et al. (2014) Finding brands and losing your religion? Journal of Experimental Psychology. General. 143: 2209-22
Ching AT, Erdem T, Keane MP. (2014) How Much Do Consumers Know About the Quality of Products? Evidence from the Diaper Market The Japanese Economic Review. 1-29
Ching AT, Erdem T, Keane MP. (2014) A simple method to estimate the roles of learning, inventories and category consideration in consumer choice Journal of Choice Modelling
Ching AT, Erdem T, Keane MP. (2013) Learning models: An assessment of progress, challenges, and new developments Marketing Science. 32: 913-938
Bronnenberg BJ, Erdem T, Rossi PE, et al. (2012) Introduction to the special section on "marketing dynamics" Journal of Marketing Research. 49: 749
Erdem T, Chang SR. (2012) A cross-category and cross-country analysis of umbrella branding for national and store brands Journal of the Academy of Marketing Science. 40: 86-101
Erdem T, Katz ML, Sun B. (2010) A simple test for distinguishing between internal reference price theories Quantitative Marketing and Economics. 8: 303-332
Shachar R, Erdem T, Fitzsimons GJ, et al. (2009) Brands: The opiate of the non-religious masses? Advances in Consumer Research. 36: 990-991
See more...