Lalit Manral, Ph.D.

Affiliations: 
2006 Columbia University, New York, NY 
Area:
Management Business Administration
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"Lalit Manral"

Parents

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Kathryn Harrigan grad student 2000-2006 Columbia
 (Towards a theory of endogenous market structure in strategy: Feedback effect of firm investment strategy on the evolution of industrial market structure in industries based on systemic technologies.)
Richard R. Nelson grad student 2000-2006 Columbia (Econometree)
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Publications

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Manral L. (2018) An evolutionary theory of demand-side determinants of strategy dynamics Management Research Review. 41: 314-344
Manral L, Harrigan KR. (2018) The logic of demand-side diversification: Evidence from the US telecommunications sector, 1990–1996 Journal of Business Research. 85: 127-141
Manral L, Harrigan KR. (2017) Corporate advantage in customer-centric diversification Journal of Strategic Marketing. 26: 1-22
Manral L. (2016) The customer-centric logic of multi-product corporations Journal of Strategy and Management. 9: 74-92
Manral L, Harrigan KR. (2016) The performance implications of demand-side diversification: evidence from the US telecommunications sector, 1990–1996 Journal of Strategic Marketing. 24: 551-577
Manral L. (2015) The demand-side dynamics of entrant heterogeneity Journal of Evolutionary Economics. 25: 401-445
Manral L. (2011) Evolution of industries based on systemic technologies Journal of Strategy and Management. 4: 384-403
Manral L. (2011) Managerial cognition as bases of innovation in organization Management Research Review. 34: 576-594
Manral L. (2010) Towards a theory of endogenous market structure in strategy Journal of Strategy and Management. 3: 352-373
Manral L. (2010) Demand competition and investment heterogeneity in industries based on systemic technologies: evidence from the US long-distance telecommunications services industry, 1984–1996 Journal of Evolutionary Economics. 20: 765-802
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