| Year |
Citation |
Score |
| 2019 |
Lee J, Kim S. Social media advertising: The role of personal and societal norms in page like ads on Facebook Journal of Marketing Communications. 1-14. DOI: 10.1080/13527266.2019.1658466 |
0.419 |
|
| 2018 |
Hwang Y, Lee J, Kim S, Jeong SH. Mobile game users' evaluations of in-game advertising: role of multitasking and persuasion knowledge International Journal of Mobile Communications. 16: 557. DOI: 10.1504/IJMC.2018.094360 |
0.335 |
|
| 2018 |
Ham C, Lee J, Hayes JL, Bae YH. Exploring sharing behaviors across social media platforms International Journal of Market Research. 61: 157-177. DOI: 10.1177/1470785318782790 |
0.368 |
|
| 2018 |
Park H, Kim S, Lee J. Native advertising in mobile applications: Thinking styles and congruency as moderators Journal of Marketing Communications. 26: 575-595. DOI: 10.1080/13527266.2018.1547918 |
0.351 |
|
| 2016 |
Yoon TL, Cynn HS, Choi SA, Lee JH, Chio BS. Effect of the craniocervical brace on craniocervical angle, thoracic kyphosis angle, and trunk extensor muscle activity during typing in subjects with forward head posture. Work (Reading, Mass.). PMID 27612059 DOI: 10.3233/WOR-162378 |
0.454 |
|
| 2016 |
Kim S, Lee J, Hwang Y, Jeong SH. Effects of prominent in-game advertising in mobile media: cognitive, affective, and behavioural outcomes and the moderating role of persuasion knowledge International Journal of Mobile Communications. 14: 203. DOI: 10.1504/Ijmc.2016.076271 |
0.413 |
|
| 2016 |
Lee J, Kim S, Ham C. A Double-Edged Sword? Predicting Consumers’ Attitudes Toward and Sharing Intention of Native Advertising on Social Media American Behavioral Scientist. 60: 1425-1441. DOI: 10.1177/0002764216660137 |
0.403 |
|
| 2016 |
Lee J, Kim M, Ham C, Kim S. Do you want me to watch this ad on social media?: The effects of norms on online video ad watching Journal of Marketing Communications. 23: 456-472. DOI: 10.1080/13527266.2016.1232303 |
0.47 |
|
| 2015 |
Kim S, Lee J, Yoon D. Norms in Social Media: The Application of Theory of Reasoned Action and Personal Norms in Predicting Interactions With Facebook Page Like Ads Communication Research Reports. 32: 322-331. DOI: 10.1080/08824096.2015.1089851 |
0.558 |
|
| 2014 |
Ham CD, Lee J, Lee HS. Understanding consumers' creating behaviour in social media: an application of uses and gratifications and the theory of reasoned action International Journal of Internet Marketing and Advertising. 8: 241. DOI: 10.1504/IJIMA.2014.067652 |
0.392 |
|
| 2013 |
Lee J, Ham C, Kim M. Why People Pass Along Online Video Advertising: From the Perspectives of the Interpersonal Communication Motives Scale and the Theory of Reasoned Action Journal of Interactive Advertising. 13: 1-13. DOI: 10.1080/15252019.2013.768048 |
0.422 |
|
| 2013 |
Song D, Lee J. Balancing “We” and “I”: Self-construal and an alternative approach to seeking uniqueness Journal of Consumer Behaviour. 12: 506-516. DOI: 10.1002/Cb.1455 |
0.49 |
|
| 2012 |
Lee J, Lee H. Canonical correlation analysis of online video advertising viewing motivations and access characteristics New Media & Society. 14: 1358-1374. DOI: 10.1177/1461444812444708 |
0.427 |
|
| 2011 |
Lee J, Lee M. Factors influencing the intention to watch online video advertising. Cyberpsychology, Behavior and Social Networking. 14: 619-24. PMID 21476837 DOI: 10.1089/cyber.2009.0305 |
0.568 |
|
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