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David Godes - Publications

Affiliations: 
Harvard University, Cambridge, MA, United States 
Area:
Canadian History
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15 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2018 Zhang Y, Godes D. Learning from Online Social Ties Marketing Science. 37: 425-444. DOI: 10.2139/Ssrn.2277580  0.303
2018 Phan TQ, Godes D. The Evolution of Influence Through Endogenous Link Formation Marketing Science. 37: 259-278. DOI: 10.1287/Mksc.2017.1077  0.392
2017 Godes D. Product Policy in Markets with Word-of-Mouth Communication Management Science. 63: 267-278. DOI: 10.2139/Ssrn.2275617  0.408
2013 Aral S, Bodapati A, Bradlow E, Evgeniou T, Godes D, Goldstein D, Kannan P, Lenk P, McCulloch R, Mela C, Netzer O, Pauwels K, Rossi P, Toubia O. Call for Papers—Marketing ScienceSpecial Issue on Big Data: Integrating Marketing, Statistics, and Computer Science Marketing Science. 32: 678-678. DOI: 10.1287/Mksc.2013.0794  0.333
2013 Aral S, Dellarocas C, Godes D. Introduction to the Special Issue ---Social Media and Business Transformation: A Framework for Research Information Systems Research. 24: 3-13. DOI: 10.1287/Isre.1120.0470  0.355
2012 Godes D. The Strategic Impact of References in Business Markets Marketing Science. 31: 257-276. DOI: 10.1287/Mksc.1110.0695  0.427
2011 Godes D. Commentary---Invited Comment on “Opinion Leadership and Social Contagion in New Product Diffusion” Marketing Science. 30: 224-229. DOI: 10.1287/Mksc.1100.0605  0.422
2009 Godes D, Mayzlin D. Firm-Created Word-of-Mouth Communication: Evidence from a Field Test Marketing Science. 28: 721-739. DOI: 10.1287/Mksc.1080.0444  0.419
2009 Godes D, Ofek E, Sarvary M. Content vs. advertising: The impact of competition on media firm strategy Marketing Science. 28: 20-35. DOI: 10.1287/Mksc.1080.0390  0.429
2008 Bhardwaj P, Chen Y, Godes D. Buyer-Initiated vs. Seller-Initiated Information Revelation Management Science. 54: 1104-1114. DOI: 10.1287/Mnsc.1070.0840  0.419
2008 Hartmann WR, Manchanda P, Nair H, Bothner M, Dodds P, Godes D, Hosanagar K, Tucker C. Modeling social interactions: Identification, empirical methods and policy implications Marketing Letters. 19: 287-304. DOI: 10.1007/S11002-008-9048-Z  0.359
2005 Godes D, Mayzlin D, Chen Y, Das S, Dellarocas C, Pfeiffer B, Libai B, Sen S, Shi M, Verlegh P. The Firm's Management of Social Interactions Marketing Letters. 16: 415-428. DOI: 10.1007/S11002-005-5902-4  0.351
2004 Godes D, Mayzlin D. Using Online Conversations to Study Word-of-Mouth Communication Marketing Science. 23: 545-560. DOI: 10.1287/Mksc.1040.0071  0.344
2004 Godes D. Contracting Under Endogenous Risk Qme-Quantitative Marketing and Economics. 2: 321-345. DOI: 10.1007/S11129-004-0154-9  0.318
2003 Godes D. In the Eye of the Beholder: An Analysis of the Relative Value of a Top Sales Rep Across Firms and Products Marketing Science. 22: 161-187. DOI: 10.1287/Mksc.22.2.161.16040  0.332
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